At Auluna Private Label, we meet our customers on equal terms, where together we create value and improve revenue.
We create value for many different types of customers.
The very foundation of Auluna Private Label is our long and deep customer relationships. Built on knowledge, experience, empathy, trust, service, and an unwavering commitment to delivering the best possible result for each individual customer. Every time.
For many fashion brands, outerwear makes up a relatively small share of their collections in terms of styles – but a significant share in terms of revenue. At the same time, outerwear (and in particular leather and similar materials) requires considerably more know-how than most other categories, which is why our customers greatly value our specialised expertise and our value-adding contribution to their value chain – even though several of them have their own China setup for sourcing and production.
Our customer portfolio today includes the following types:
Customers of Auluna Private Label value quality with care. They consciously choose solutions where aesthetics, responsibility, and identity merge in every single detail.